About Us

Persian Roots has been created out of our love for Persian poetry, literature, Persian alphabet , Typography and Calligraphy. It has been born from our deep desires to accustom our next generation who live abroad to our beautiful language. After living for many years in several countries in North America and Europe, we felt the gap in the market that could have reminded us of the beauties and the richness of our literature. Something that could have connected us all as Persians no matter what part of the world we are living in. Something to get the second and third generation of immigrants more familiar and proud of their heritage. We are after all a nation raised with poetry and lost in the hidden meanings between the lines. It will be a pity to let that disappear in our children's lives as they grow up with minimum contact to their parents mother land. By bringing our literature and combining it with day to day items in modern and minimal designs, we hope to be able to preserve and pass this love to our next generations.
Persian Roots is currently located and managed from Switzerland while outsourcing the prints of it's designs to third parties mainly across Canada and US and providing its services to most countries across US, Canada and Europe. For every individual purchase our team would be monitoring the process from supplies and prints to the final delivery and quality check. Each order will be made on demand by one of our multiple partner factories located in US and Canada with slight variations in the quality and vividness of the prints by each factory. So please be aware that the final product may have minor differences from what you can see on your screens due to the differences of calibration of each different screen as well as difference in the production facilities we use case by case.